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Real Body Story Side Notes
10 14 11
Featured in Film

In theaters across the country, audiences are viewing Darryl Roberts film, America the Beautiful- The Thin Commandments.  The film covers topics including weight loss, the Body Mass Index and the negative affects of dieting.  The film features a section about Jenn and the message...More


01 01 11
Ageist Ad Rule #3

Ageist advertisements are nothing new.  American’s infatuation with maintaining a youthful appearance is evidenced in advertisements spanning nearly 100 years.  Woman in the U.S. culture are told they should “guard against” signs of aging and consumer advertising...More


12 29 10
Ageist Ad Rule #2

Fight. When I think of the word, it brings back memories of my school age days; bullies in the hallway or mean girls making threats and instigating a melee. The connotation of the word itself arouses emotions of defensiveness and anxiousness. I don't associate the word with adult images because...More


10 20 10
Ageist Ad Rule #1

Ageist language in advertisements may help consumers identify problems they wouldn’t recognize on their own; without the help of marketers.  For example, the following advertisement claims that your face should be void of facial lines.  In a recent classroom exercise, I...More


03 27 09
Ageism- A Weekly Look at Advertisements

A Wrinkle in Our Time: Ageist Language in Advertisements

In the early 1990s waif-like models and the desire to be ultra thin was a prevailing theme in advertising.  From perfume to blue jean advertisements models selling these items looked emaciated yet...More


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Real Body Story Side Notes
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